'Sex and the City' star Kristin Davis is set to launch her own fashion line, with her debut collection to be released in partnership with American department store chain Belk, Inc. this fall.
"I grew up shopping at Belk. It was the nicest store we had, and I'd save my allowance to go to Belk," Davis says.
The "modern, feminine, style savvy" collection will feature dresses, knits, jeans, handbags, shoes, jewellery and lingerie, with prices ranging from $40 to $240 per item, she said.
H. W. McKay Belk, president and chief merchandising officer of Belk, Inc, said the company is "thrilled" to be working with the actress.
"Kristin is a great fit for Belk. She grew up shopping in our stores and is in tune with the fashion sensibility of our customer base" McKay Belk said.
"We think they'll love the modern fashion looks of the Kristin Davis brand. It's designed to capture Kristin's look and personality and to provide cutting-edge fashion assortments that customers won't find in any other store."
Davis's 'Sex and the City' co-star Sarah Jessica Parker launched her own clothing line, Bitten, last year.
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Photo courtesy of HBO.